On July 24, 2024, the English Study Program of the Vocational School at Universitas Gadjah Mada (UGM) conducted a community service event in collaboration with the Regional Leadership Council of the Indonesian Indigenous Entrepreneurs Association (HIPPI) in Kulon Progo. The theme of the event was “Strengthening Marketing Communication Strategies for MSMEs in Kulon Progo.” This initiative aligns with the Sustainable Development Goals (SDGs), particularly focusing on economic resources, entrepreneurship, and access to education.