Center of Excellence (CoE) Business Development
The Center of Excellence in Business Development (CoE BD), Universitas Gadjah Mada, serves as a center for business and creative economy development based on knowledge and data. It supports education, applied research, and community engagement within the School of Vocational Studies and across disciplines. CoE BD provides support in business planning and evaluation, market research, data and statistical analysis, as well as facilitation of discussions and collaboration, to encourage informed decision-making, business development, and policy formulation relevant to the needs of the university, industry, government, and society.
Vision:
To become a center of excellence in business and creative economy development based on knowledge and data, playing a strategic role in supporting vocational education, applied research, and community engagement through cross-disciplinary collaboration and multi-stakeholder partnerships.
Mission:
- To develop academic innovation in the fields of business and creative economy through applied and collaborative research.
- To provide support and facilities for business analysis, market research, and data and statistical processing for educational, research, and community engagement activities.
- To support the development of adaptive and competitive human resources through the application of knowledge and data-driven approaches.
- To expand networks and strengthen the implementation of link and match among universities, industry, government, and society.
Products and Services
The products and services offered by CoE Business Development are knowledge-based services. These services are designed to support decision-making, business development, and evidence-based policy formulation through applied studies. The services include:
Business Plan Development and Evaluation
Assistance in developing and evaluating business plans and business models, including market analysis, operational strategies, and business projections, as part of educational, research, and community engagement activities.
Market Research and Business Feasibility Analysis
Market studies, consumer needs analysis, and feasibility assessments to support the development of products, services, and programs within the creative economy.
Data and Statistical Analysis
Support for quantitative and qualitative data analysis using statistical software to meet the needs of academic research, community engagement, and program or policy evaluation.
Creative Economy Studies and Policy Recommendations
Thematic studies in the creative economy resulting in data-driven recommendations for institutions, government bodies, and related partners.
Facilitation of Discussions and Focus Group Discussions (FGD)
Facilitation of discussions, FGDs, and academic meetings as part of idea formulation, research validation, and strengthening collaboration among stakeholders.
These services contribute to data-driven business decisions and policy formulation, aligned with the role of the School of Vocational Studies as a provider of applied solutions for society and industry.
Facilities
Statistic Computer Room
The Statistic Computer Room is a key facility supporting data analysis, market research, and business studies. It is equipped with five computers installed with statistical and data analysis software, including EVIEWS, STATA, SPSS, and NVIVO. All equipment is well maintained and available for use by the academic community of the School of Vocational Studies and Universitas Gadjah Mada for educational, research, and community engagement purposes.
Discussion Room
The Discussion Room functions as a space for discussion and collaboration to support academic and non-academic activities. It is equipped with two long tables, twelve chairs, a whiteboard, a projector, and a storage cabinet for meeting and discussion needs. This facility is used for meetings, group discussions, focus group discussions (FGD), and activities related to idea development and business strategy formulation. All furniture and room conditions are well maintained and suitable for use.